Showing posts with label Market. Show all posts
Showing posts with label Market. Show all posts

Friday, November 12, 2010

Professional Granada Hills Realtor Tips on How To Sell a House

Eichler Homes - Foster Residence, 17145 West N...Image via Wikipedia

Selling a home is as vital as buying one. Even if you plan on hiring some professional help, it would be best for you to understand the different elements add to a successful sale. The more knowledge you gain into the conducts of making a sale, the more money you’ll make in the end. Think of it as your money in the bank. Here are some ways from professional Granada Hills Realtors that will help you make a sale.


Be prepared


1. Determine whether you need professional help or not. If you do, a selling agent normally asks 2.5 to 3 percent of the sale price. In return, he/she would work aggressively on the background so that you can make a sale quickly, like listing your property in the Listings Services (MLS) so that other agents can view it. But if you don’t then you would be able to keep several thousand for yourself.


2. Ask for some advice from satisfied friends and associates. You can also interview some real estate agents who specialize in your particular neighborhood or area. Determine their ways and how proactive they are in marketing your home. Ask them to outline their possible marketing strategy to make your home as appealing as possible.


3. Research about the current listings in your area and setup a strategic asking price. Ask your agent, if you have one, to do a comparative study of the prices on nearby homes and do a market analysis considering the following: size, location, condition and other elements, so that you can set the asking price accurately.


4. Check whether your house is listed in the MLS. This will determine whether your house is present on the internet and that a professional-looking fact sheet is ready to assist in marketing the house.


5. Tell your neighbors that you are marketing your house. Get them to join a pre-open house tour in your house and don’t hesitate to ask them whether they know someone who is planning to buy a house. Don’t underestimate the power of word-of-mouth; many homes are sold through it.


Prepare for the show


1. Do all the necessary repairs both on the interior and exterior of your home. Repaint the house, if necessary. Doing these may be the only difference between making a successful sale or successful blow-off of your buyer.Chatsworth Street and Zelzah AvenueImage via Wikipedia


2. Make your house as appealing as possible. Be sure to impress all of the visitors on your open house and leave the best first impression to them as possible. Don’t forget that a clean windows or a fresh cut grass in the lawn can attract buyers as well.


3. Remove unnecessary things. Extra furniture, wall hangings, anything that may distract your potential buyers must be removed. Remember, when it comes to homes, sometimes having less means having more. Give that wall some fresh coat of neutral paint. Give your home a competitive edge. This will help you make the sale more quickly.

4. Put a “For Sale” sign on your front lawn. This may be old fashioned but it still works!


5. Do an open house. This is a regular practice performed by real estate agents. Your agent will be the one making all the necessary preparations at the same time handle the actual open house. This is a great way to not only attract possible buyers but also to let other agents see what you have on the market. If you are attending the open house, let your agent do all the talking.


6. Buyers usually put as little as half an hour touring your house. So, make sure that your house is spotless.


7. Strictly no pets allowed during the open house. Sure they are adorable but some of the people in the open house may not like their presence.


Make the deal


1. Determine how much you are willing to cut down from your asking price. Don’t be greedy; be flexible especially when you only got a few nibbles. Also, if the market is hot prepare yourself for multiple offers. Finance the sale if possible.


2. Depending on the condition of local market, often times you may not get the full asking price you wanted. You need to decide what is more important for you and get the most out of the deal you are making. That being said, the first offer is usually the best offer, so don’t be difficult to deal with. Don’t set your price too high, this could cause your home to be on the market for some time.


3. When you have multiple offers, weigh each pros and cons. Take some time to think about their offering price and determine how stable the buyer’s financial status is, whether the sale is subjected to the sale of the buyer’s house, and the move-out date. Your agent should be able to advise you on this one.


4. Be prepared to slash down your asking price if you don’t have a lot of offers. Begin by dropping your asking price by 5 percent and see if this changes anything.

Saturday, October 16, 2010

Don’t be a Granada Hills Generalist: Grow your Granada Hills Realtor Equity Like Home Equity


In order to be a successful Granada Hills Realtor you have to learn how to focus and grow your brand equity. To be successful you can no longer be a general Granada Hills Real Estate agent, you have to have some specific area of expertise. One of the reasons that this is so important is because of Granada Hills Real Estate internet marketing, which allows people to reach a larger target market than before. With GH Real Estate internet marketing playing such a big role in a marketing campaign you have to do everything that you can to capture your share of the market, the competition can be tougher with the internet involved.

Frosty Queen, Granada HillsImage by Snap Man via FlickrIf you think about other businesses, you will be able to see just how important it is to be an expert in some area. For example, if you think about facial tissue chances are the name that comes to mind if Kleenex. The Kleenex brand stands out among other brands so it gets most of the sales revenue because of how many people not only think of the product but also purchase it. People are more likely to purchase a Granada Hills Real Estate brand that they know and trust compared to a no name brand that is just getting started.

Working on your Granada Hills Realtor brand equity is important because it will allow you to stand out in the public’s eye. Brand equity as a Granada Hills Realtor is something that you can add to the service that your clients are receiving, such as something special that you can offer them in the Granada Hills luxury Real Estate market. A great example of this is specializing in homes worth more than a certain amount. It can also be about providing your customers with the lowest commission rate among other luxury Realtors.

Granada Hills VictorianImage by Floyd B. Bariscale via FlickrOne way to think about brand equity is to think about the different car companies. Toyota is one that truly stands out in terms of brand equity because of how many different things that they have done to ensure that they stand out in more than just one area. Toyota is not a known luxury carmaker, but Lexus is and very few people realize that Lexus is made by Toyota. What Toyota did was create sub-brands so that they could dominate among the marketplace in more than just one way, such as providing a reliable car. Ford on the other hand, while people know the name doesn’t stand out as Toyota does because of how often the Ford name is out there. By putting the same name out in the same categories, what they did was dilute their brand equity.

The fastest and easiest way to get to the top in the Granada Hills Real Estate market is to find an area of the market that has not been claimed by another Granada Hills Realtor and work to dominate that market. The other way is to find an area of the Granada Hills Real Estate market that you excel at and work your way to the top through hard work and branding. In either case, what you will need to do is develop a Granada Hills Realtor marketing campaign that puts you out in front of the public’s eye so that you can make yourself known. Use the internet as much as you can because it will allow you to reach a larger target market, which can help build your reputation even faster. Part of finding an unclaimed area of the market is to bring that part of the market to the public’s attention.

Taft House, 16745 San Fernando Mission Blvd., ...Image via WikipediaOnce you have put this Granada Hills Real Estate agent marketing plan into place you can just as easily sit back and watch it grow, but untended flowers rarely bloom. You will need to monitor this plan closely to ensure that it is working. If you find that something isn’t working rather than wasting your money by continuing to advertise it you will want to get rid of it and move onto something else. When you find something that works you will want to keep that idea going, but you will also want to create new plans based on the successful aspect of the other advertising plan. Sticking with what works and building off that is what allows you to quickly move to the top Granada Hills Realtor spot.